RESOURCE CENTRE
China Towards 2016 is a long-term plan to ensure the
To improve our understanding of the Chinese traveller and our capacity to attract growth in this market, Tourism and Events Queensland have commissioned research into this area. The below factsheets explore the Chinese culture as well as their preferred travelling needs and experiences. There are also a few handy tips for mastering some basic Mandarin.
Tourism and Events Queensland encourages you to download these resources and print further copies as needed.
For more China factsheets, including travel safety tips in simplified Chinese, please click here.
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Chinese Cultural OverviewTo learn more about Chinese visitors and key aspects of their culture, please click here. |
Chinese Visitor ExpectationsWant to ensure that you meet the expectations of your chinese visitors? Click here for more information. |
Useful Chinese GreetingsHaving trouble communicating in Chinese? Why not learn some of these helpful phrases. Click here to view this pocket card. |
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Welcome Your Chinese Guests PosterWhy not welcome your visitors with a return greeting upon arrival? To read more of the poster, click here. |
Communication GuidelinesThis set of communication guidelines provides Chinese cultural information and training resources for tourism operators. View the Microsoft Word version here. |
Setting the Direction for the China Market:Read more about Queensland's direction for the China market towards 2016. To read more, click here. |
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Understanding the Chinese Independent Traveller:This growth market enjoys the freedom of following their own schedule and having greater control over what they do. To learn more, click here. |
Order your copies today!To order your copies of the China Cultural Information and Training Resources pack, please click here. Please outline which items you would like to order and the quantity required in your email.
China Ready Workshops coming soon!Tourism and Events Queensland in partnership with ATEC will be holding eight China workshops at no cost to participants. This program will give you the tools you need to properly engage in the Chinese market through structured, well supported course modules. This will ultimately provide important promotional benefits for your company directly to the Chinese consumer. |
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Language is only a small component of your interaction with Chinese visitors, however it may help to know some basic Mandarin greetings and phrases to make your guests feel more at ease. The audio files below will assist you in learning these basic phrases.
Having fun with these phrases? Why not learn some more - Click here for more audio files.