RESOURCE CENTRE
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* Click here for introductory video* |
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November 2011 to June 2013
Do you need assistance with digital marketing for your business? Do you know how search engine optimisation can increase your web traffic or how Facebook, Twitter and TripAdvisor can grow your business? Is your product bookable online?
TEQ’s Digital Ready Program can help with all of this and more, with its range of fully subsidised opportunities such as one-on-one mentoring, workshops, webinars and phone coaching.
Phone coaching: The TEQ Digital Coaches can answer all your digital marketing questions and talk you through things such as how to improve your web site, how to choose an online booking system, what is search engine marketing and much more. Book your session now - contact 07 3535 5800 or digitalcoach@tq.com.au
Digital workshops, mentoring sessions and webinars: These will be delivered in locations around
Why not learn about a new digital marketing topic from the comfort of your own computer?
Tourism and Events Queensland are now hosting the 2013 Digital Ready Webinar Series which focuses on various digital marketing topics. Following the success of previous webinars, the TEQ Digital Coaches will be delivering a series of one-hour webinars each Tuesday at 11:00am, commencing 12 February. To register for any of the following webinars, please click on the relevant link below. Participants will need to individually register for each webinar they wish to attend.
If you've missed any of these unique webinar opportunities, be sure to watch the workshop videos below to learn more about digital marketing.
The Digital Ready program is offering Queensland tourism businesses the chance to win an iPad. Participate fully in three webinars over the coming weeks and go in the draw to win this exciting prize for your business! Please click here to view the competition Terms & Conditions. Register below for your chance to win!
Date |
Topic |
Register Now! |
Status |
Video |
| 12 February | How to measure and track your online success | Register here! | Completed | Video |
| 19 February | Writing for the web | Register here! | Completed | Video |
| 26 February | What Facebook Ads can do for your business | Register here! | Completed | |
| 5 March | The legal risks of social media | Register here! | Completed | |
| 12 March | How to deliver great online customer service | Register here! | Completed | |
| 19 March | What tourism businesses need to know about online copyright laws | Register here! | Completed | |
| 26 March | Unpacking Google Adwords for tourism | Register here! | Completed | Video |
| 2 April | Maximise your mobile presence | Register here! | Completed | Video |
| 9 April | Five tools to check your digital presence | Register here! | Completed | Video |
| 16 April | Developing your online content | Register here! | Completed | |
| 23 April | Digital marketing for the China market | Register here! | Completed | |
| 30 April | Photo sharing - Instagram, Pinterest & more... | Register here! | Completed | Video |
| 7 May | Advanced social media | Register here! | Completed | Video |
| 14 May | Build your Facebook audience | Register here! | Completed | Video |
| 21 May | Increase your website traffic | Register here! | Completed | |
| 28 May | Maximise your mobile presence | Register here! | ||
| 4 June | How to use YouTube to promote your business | Register here! | ||
| 11 June | How to deliver great online customer service | Register here! | ||
| 18 June | How the Australian Tourism Data Warehouse can work for you | Register here! | ||
| 25 June | Doing business online: Managing the legal risks | Register here! |
Please click on your region below to find any upcoming 'Digital Ready' activity in your area. In-region activity will be updated regularly.
The Digital Ready workshops will be based on the below modules. Click on the module overview for more information on what’s covered or view the workshop videos. More exciting topics to be covered in 2013 - coming soon!
*Note: Activity workbook is to be completed with Module 4 workshop video.
Name |
Module Overview |
Workshop Video |
| Web Basics | Overview | Workshop Video |
| Be Bookable Online | Overview | Workshop Video |
| Increase Your Website Traffic | Workshop Video | |
| Planning Your Online Strategy | ||
| Social Media Basics | Overview | Workshop Video |
| Social Media Marketing Extended | Overview | Workshop Video |
| Digital Marketing for the China Market | Overview | Workshop Video |
Listen to Mirko's interview with ABC Radio where he discusses marketing in an online environment. Thanks to ABC Radio for supplying this interview. Click here to listen.
TEQ’s The Wiz is an easy to use tool that will help you identify a few Online Booking Systems that are relevant to your business by taking you through a few simple steps. Check out The Wiz.